“Life stands before me like an
eternal spring with new and brilliant clothes.” – This quote by Carl Friedrich
Gauss expresses what most Fashionistas think when a new line is ready to be
released.
It’s like being a kid in a
candy store you can hardly wait to hear more.
This article series is being written to allow you a sneak peek into the
lives of some of designers that are part of the
Phoenix Fashion Week 2012.
The interviews comprise of candid discussions
and questions asked of the designers and my interpretation of their
answers.
The write-up will be a summary
of the conversation.
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| Burlap
Dress |
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| Burlap
Dress, photo shoot was in Arizona at Greasewood Flat in North Scottsdale |
 |
| Burlap
Dress photo shoot was in Arizona at Greasewood Flat in North Scottsdale |
JHaus brings something unique to
the style they’ve introduced at
Phoenix Fashion Week.
JLynn Hausmann founder and creator of
JHaus always
wanted a clothing line since elementary school and has ventured strongly in a
direction that many would not go. Denim is a tough style for most; however for
JLynn she has embraced her design foundation and opted to create using denim
with all ideas originating from her home state of Nebraska, kindly referred to
as the Corn Palace.
JHaus’s tagline of “premium denim line
inspired by American roots” speaks strongly to the traditions they have infused
their clothing line with.
Besides the incorporation
of the country into their apparel, each core style is named after a family
member.
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| Dolly
Jean (style boot cut, named after my mother) Medium Wash |
Coming from the Midwest,
JHaus’s denim
creations reflect significant influences that have encouraged natural looks and
comfort due to washings as well coloring focused on earthy and muted
tones.
JHaus has been noticed and is
creating waves beyond just the denim.
They have introduced a glamorous burlap dress design and accents of chicken
wire into another one of kind couture creation and now have become known as
innovative and stylish with every piece.
Their inspirations appear to be limitless and know no bounds.
Additional creations in the future clothing
lines will be skirts, more couture and even a dress made out of corn.
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| At
a red carpet event in LA, with Jody Carlson who is wearing the denim chicken
wire dress |
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| JLynn with her 3 nieces, Ava, Emmie, & Livie (Ava: Flare jean, Emmie:
Skinny Jean, Livie: Straight Jean) |
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| Becca
Jean (color: husker red) (named after sister-in-law) with JHaus jacket |
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| JLynn on
the runway with my 3 nieces |
JHaus has plans to produce and
distribute to where the customers are and that appears to be worldwide.
In addition, they are adding new and exciting
pieces to their ever growing collection.
With her love of fashion and her passion to share their difference, JLynn
hopes that their customers through their designs see their message of the
importance of having strong roots no matter where you come from and embracing
them and just being yourself.
JHaus will
be bringing it home as they walk down the runway at
Phoenix Fashion Week 2012
to celebrate traditions and innovation like no other.
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